Copywriting

Some people never really develop a taste for it. Others, can’t get enough. Even as a kid, she was hooked. Cereal boxes. Shampoo bottles. Comic books. Russian novels. Anything with words, she ate up.

Words have real power. Jessica wields them with precision force to take care of business. She’s the voice behind notable brands that really speak to people. And sell.

From print to TV spots to websites to concepting (then executing) full-scale campaigns, every word she write combines incisive marketing strategy with fresh, compelling language.

For 16 years and counting, Jessica Holmes has lit up brands, businesses, and bottom lines with bomb copywriting. Her spot-on copy makes a real impact. And is a total blast to read. (So, like…real people actually read it.)

She’s been a copywriter for notable Boise ad agencies Stoltz Marketing Group, Oliver Russell, and CLM Marketing & Advertising—where she currently serves as associate creative director.

Copy Works…

TSheets | Fundera articles
client: TSheets | platform: Fundera | copy mission: To position the cloud-based …
“White Cloud Rafting” website
Client: White Cloud Rafting | Design: Jenny & Co. | Copy mission: In the competitive environment of Stanley …
“Story Story Night” website
Client: Story Story Night | Design: Jenny & Co. | Copy mission: …
New Knowledge Adventures fall catalog
client: AARP Idaho | design: W Design | copy mission: To launch this peer-driven continuing education program …
“Lonesome Larry” coasters
client: Idaho Rivers United | design: Bethany Walter | copy mission: To tell the true action-adventure story of Lonesome …
“Lonesome Larry” radio spots
client: Idaho Rivers United | copy mission: To tell the true action-adventure story of Lonesome Larry—the …
Lonesome Larry website
client: Idaho Rivers United | design: Bethany Walter | copy mission: To tell the true action-adventure story of Lonesome …
“Advocates for the West” website
client: Advocates for the West | design: Bethany Walter | copy mission: To completely rework this environmental law advocacy …
Idaho Youth Ranch annual report
client: Idaho Youth Ranch | design: Rizen Creative | copy mission: To show the …
Youthworks! recruitment postcard
client: Idaho Youth Ranch | design: Rizen Creative | copy mission: Get teenagers and …
Our new favorite book about Berlin
It you find a great book, you always want to share it …
We will be moving to a new office
This is a little update post to let you all know that …
Where to find inspiration?
When you work in the creative industry and you have a lot …
A Little Ceramic Exhibition
I never put much thoughts into ceramic, until we visited Japan a …
How we stay happy as a team
Curabitur arcu erat, accumsan id imperdiet et, porttitor at sem. Sed porttitor …
Zeitreise Text Styles
In ultrices dis lectus, dictumst turpis, sociis tempor, pellentesque ultrices ac elit …
“Armor Bijoux” naming & tagline
Client: Bethany Walter | Design: Bethany Walter | Copy mission: To come …
HP Game-Changer direct mail
Pop out computers? Meet the HP game-changers. With Oliver Russell.
HP ABA direct mail
Targeted to members of the ABA, this HP direct mail piece featured …
Zarian Midgley website
I wrote the tagline, ad, and web copy for a boutique intellectual …